Read All About It!
New hire? Promotions? Land a big client? New website? New services, business hours or location? Who knows about it? Who cares? It turns out, lots of people care and you need to let them know. Do you have events? Sponsor charitable causes? Whatever your business is doing, big or small, it should be publicized. Your local papers and industry periodicals should be notified when something happens or changes in your business. It’s a quick, easy and inexpensive way to gain name recognition, increase your visibility and receive free press! The more people see your name or your business name, the more likely they are to consider your services.
Local newspapers, Chamber of Commerce and networking publications, industry newsletters and magazines, alumni magazines, local cable and radio – these are just a few of the avenues to explore in getting the word out about your company.
Contact LBP to learn more about how press releases and other public relations techniques can be an effective and inexpensive addition to your marketing strategy.
Click here to see samples of press releases written by LBP.